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Long Tail of NBCOlympics.com Could be Big: Much of Coverage Available Through December 31

aggregated from: Beet.TV
Although the Olympics ended this weekend, much of the online material from the Games will continue to be available through December 31 on NBCOlympics.com, a site hosted by Microsoft's MSN, Beet.TV has learned.Not just highlights, but most of the on-demandcontent will be available, a Microsoft spokesperson told me earliertoday.There's been a lot of reportingabout the disappointing loss for the NBC online video efforts. But, maybe it's amarathon? Not sure what the longtail consumption will be, but we thinkthat demand will be strong. Earlier this month I spoke with Eric Schmidt,director of me...
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posted: 18 weeks 6 days ago
topics: online video
 
Related VancouverIAM TV

Olympic Games Online Proving To Be A Winner Beijing 2008 Pushing Web/Mobile Video
aggregated from: Web TV Wire
While traditional TV may still be the choice of most sports fans seeking coverage of Beijing 2008, there are signs that the Games are acting as something of a trojan horse for online video.The Olympic Games is proving to be a big hit for the promotio
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active: 20 weeks 4 days ago
topics: online video, video distribution, youtube
Usain Bolt Breaks 100m World Record - But NBC Has Online Video Bottled Up For Later
aggregated from: Web TV Wire
NBC may have embraced online video for this Olympic Games more than ever before, but its constricted online viewing regime, where certain events are bottled up for airing on traditional TV means many fans are being left disappointed.The event t
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active: 20 weeks 2 days ago
topics: online video
Pre-Roll Online Video Ads Work, Break Media Study Shows
aggregated from: Beet.TV
The vast majority of online video viewers are watching pre-roll and overlay ads, a study released today by Break Media and Panache shows. Completion rates for 15-second pre-roll ads were 87 percent, and 77 percent viewed campaigns with overlay ads fo
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active: 20 weeks 2 days ago
topics: online video, video ads, video advertising

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